Coca-Cola has had a big sign in NYC’s Times Square for a century, and this week the global brand turned on a new iconic sign billed as the world’s first 3D robotic LED billboard. It has 1,715 moving and 245 static LED cubes, with...
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Today, the Las Vegas Convention and Visitors Authority (LVCVA), Samsung Electronics America and Samsung SDS America, a global leader in digital transformation and innovation solutions, unveiled a state-of-the-art digital experience in the new West Hall at the Las Vegas Convention...
Walk into the SLS Hotel in Las Vegas and you’ll be greeted by a giant golden face perched high above the casino floor, gently floating and bobbing over the throngs of people dreaming of riches. It’s eerie enough that you might think...
“The Miracle of an Abandoned Mine Astonishes the World.” Gwangmyeong Cave (Gwangmyeong-si, Gyeonggi-do) has become Korea’s foremost cave-based theme park, and even hailed as a miracle. This is because only a few years ago it was just an abandoned mine...
A huge suspended LED screen forms the centerpiece of The Place, a new retail development in Beijing's central business district. The Skyscreen is 250 m long and 30 m wide, and was built with an investment of RMB 250 million ($32...
In the never-ending race to create the world’s biggest TV, a new outdoor model is set to stake its own claim to the title of “World’s Largest” next year. Austrian electronics company C Seed has just unveiled its latest outdoor television, the 301,...
Move over Times Square… Korea’s capital city Seoul designates the COEX (convention, exhibition, and shopping complex) and World Trade Center area in the city center as Korea’s first free outdoor advertisement zone. And Samsung Electronics installed the largest SMART LED Signage in Korea…
High-end LED Billboard Subversives The dynamic ups and downs of each module of the FUYU LED matrix screen combine with the video screen to form different creative combinations. The terminator of two-dimensional plane advertising leads the epochal wave of media...
The Infinity Wall d’strict was tasked with a redesign of Nexen UniverCity’s lobby space into a public media space that would have a powerful impact. Their solution, dubbed “The Infinity Wall” and located in Nexen’s R&D Center in Seoul, the...
Korean-headquartered d’strict produced this digital architecture via “anamorphic illusion.” As it’s been making the rounds, let’s look at what’s going on – and yeah, move over, projection mapping. The accelerating commoditization of LED walls – and their particular presence in rapidly-expanding...