Trends In Video Conferencing And Collaboration

Connectedness is crucial in the hybrid work era, which is why it’s no surprise that industries far and wide are embracing more powerful, flexible collaboration solutions and video conferencing equipment. Whether it’s making telehealth and virtual education more inclusive, or making collaboration for banking and government more secure, the challenges across the business landscape are immense.

As distributed work environments become the norm, powerful video conferencing devices and remote collaboration tools are more essential than ever. In this piece, we’ll explore the integral role video conferencing solutions will play in collaboration moving forward and forecast the most important trends driving hybrid work innovation. Then, we’ll walk through the trends most relevant to hybrid work’s future.

Here’s something you already know: Work isn’t what it used to be—not by a long shot. Over the past few years, most organizations transitioned from an office-first policy to some type of hybrid work model.

However, what you might not realize is this: Flexible work environments are here to stay. They’re not going anywhere—but then again, why should they? For organizations and employees alike, distributed workplaces have been a roaring success. According to Gallup, these advantages include:

  • Improved work-life balance
  • More efficient time usage
  • More flexibility in working hours and location
  • Lower risk of burnout
  • Greater productivity

If the ability to work from home was taken away, 66% of workers would immediately start looking for a new job and 39% would quit. According to a Buffer report, 97% of employees want to work remotely at least part time for the rest of their careers. Fortunately for the workforce, 72% of organizations are planning on offering some type of remote work policy moving forward.

But what does it mean for companies like yours? Aligning organizational workflows and team work styles with the proper video conferencing equipment and collaboration tools is critical for future success. Nearly two-thirds of employees say there are more meetings as a result of remote work. So, leaders must assess how their people and technology fit, where balances can be struck, and where existing investments can be optimized. Given the growth of new hybrid workflows, more employees are going to be collaborating from different locations and time zones—the experience can be fractured and frustrating without adequate tools in place.

2023 is shaping up to be a memorable one in the world of hybrid work. For business leaders, it’s not just about dialing in on the most important trends in technology, but about marrying those trends with the wants and needs of their employees.

The good news? With the right video conferencing solution, you can do exactly that and more. Whether you’re worried about security, or collaboration, rest assured there’s plenty of technologies out there that can enable you—and your employees—to reap the benefits of hybrid work.